The digitisation of insurance offers both risk and opportunity to incumbent brands. While platforms, aggregators and InsureTechs threaten to steal market share, access to new customer data can enable a seamless, personalised user experience - for those willing to prioritise it.
We analyse millions of user sessions to reveal:
- Key UX trends in digital
- Analysis on key competitors including platforms and aggregators
- Practical advice to accelerate speed to insight for digital teams
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