VIRTUAL CHAMPAGNE BREAKFAST: Personalisation at scale

This Nordics virtual event is all about giving you practical advice to upscale your personalisation strategy. From nailing down your data-driven approach and best practices to impactful tried and tested initiatives, we have you covered.

Don't expect to be sitting in silence either, our interactive workshops will let you chat with the speakers, ask questions and really get involved in the conversation.

As always, we’ll also be sending out e-vouchers for you to tune in to the event whilst enjoying your favourite breakfast (or champagne!)

A Shortcut to Personalisation

Being old-school CRO, Marianne is all about the quick and easy approaches when considering spending money on an idea. Why not do the same with personalisation?

You need to be working with personalisation, do you know how to get there?
How do you get from one AB-test at a time to an always on personalisation approach? And what steps can you take to get there?

Marianne will be going through the different stages of experimentation in your organisation and show you how to shortcut your way into personalisation, without spending millions and millions.

Personalisation as a tool for successful ecommerce

Kristina and Björn will tell Reima’s story on how to grow an ecommerce business with personalisation and what they've learnt so far in their journey. Sharing their next steps down the personalisation path, they will discuss what has been successful and what could have been done differently to concrete examples and results on how to personalise in scale with nine ecommerce stores

The Path to Data-Driven Personalisation

Customer experience is the new battleground. In this day and age a good customer experience is more important than ever. But what defines a good customer experience? Data-driven personalisation can be your answer. Claudia and Victoria will take you through the easy data points you can collect to create a better experience online, personalised to your customers desires.

The Power of Personalisation

In this workshop, Miksu Gummerus, CEO and founder of Frosmo will go through how to build customer journeys by utilising data on user interest and matching them with best-performing recommendation algorithms. Miksu will be covering:

How to maximise your business impact from product recommendations
What are the personalisation must-haves on the product page
How to minimise the amount of manual work and get automatic revenue growth with the help of machine
Know the secret for front page personalisation that 99% of companies are missing

How much is attendance?

Attendance is free for ecommerce brands only (sorry agencies/students/tech vendors/mum)

Why should I attend?

You’ll be joined by Managers // Heads of // Directors of Ecommerce, Digital, Analytics, UX, Product and Optimisation across a variety of industries. The event is designed so you’ll come away with immediate actions to apply to your business.

When will I know my place is confirmed?

If selected, you will receive a calendar placeholder and instructions to register for our event platform within 2 working days.

What do you mean by a virtual event?

We are bringing the fun of our F2F events to the comfort of your own home. To do this, we have our virtual events platform, Hopin. Once you have registered you will receive instructions to sign up to the platform and make your profile so you can access the event on the day!

Register your place

How much is attendance?

Why should I attend?

When will I know my place is confirmed?

What do you mean by a virtual event?