CX Circle Amsterdam 2025

The event gave me a needed energy boost and high over inspiration where to work on for next year.

2024 CX Circle attendee
Inspirational day with hands-on qualitative talks. I enjoyed learning from others how they approached use cases.

2024 CX Circle attendee
Great range of sub-topics, including generalist/strategic sessions. I went back to work the next day with several take-aways & photo's of slides I could share with my marketing team. I gained one new Linkedin contact that could be relevant in the future (clearly my networking skills need brushing up)

2024 CX Circle attendee

Bob Timmerman Tribe lead Digital Assisted and Customer Interactions ING white

Melissa Perotti Head of Product Analytics - Consumer Journey bol cropp

Carmen Aerts Head of Ecommerce Property 1=artipope

Michael Heinley Senior Director of Product Management decath 1

Anthony Cocozza Digital Marketing Manager testaankoop 1

Sara Billen Senior Data Analyst datacamp

Kristof Gielen Director Digital Marketing, E-commerce & Hardware Telenet

Jean-Christophe Pitié Chief Marketing & Partnerships Officer 2024-10_Contentsquare-CSQ-Logo_White

Stephanie Maziol Senior Director Product Marketing 2024-10_Contentsquare-CSQ-Logo_White

Franziska Schaefer (Host) Senior Director Marketing EMEA North & Central 2024-10_Contentsquare-CSQ-Logo_White

Jil Maassen (Host) Director Customer Success EMEA North & Central 2024-10_Contentsquare-CSQ-Logo_White

More speakers soon!

12:00

Arrival and lunch 🌯

Kanarie Club

Welcome! Grab a bite, and let the networking begin 🤝

13:00

CX Circle kick off with Contentsquare

Fast-forward stage

Take your seats and tune in as our hosts welcomes everyone to CX Circle Amsterdam

Jil Maassen Director of Customer Success EMEA North & Central Contentsquare

Franziska Schaefer Senior Director Marketing EMEA North & Central Contentsquare

13:10

Fast-forward your CX Strategy

Fast-forward stage

Contentsquare will unveil the future of digital experience—where AI-driven, hyper-personalised interactions redefine how businesses connect with customers

Jean-Christophe Pitié Chief Marketing & Partnerships Officer Contentsquare

Stephanie Maziol Senior Director Product Marketing Contentsquare

13:40

6 Million logins a day: How ING makes every single one count

Fast-forward stage

Bob Timmerman Tribe lead Digital Assisted and Customer Interactions ING

14:00

Coffee break ☕️

Kanarie Club

Stretch your legs, have a chat and fuel up for even more inspiring talks ahead

14:35

5 keys to unlock your data power; stop guessing, start leading

Fast-forward stage

Melissa Perotti Head of Product Analytics - Consumer Journey Bol.com

Session coming soon!

Accelerate stage

Speaker coming soon!

14:55

Session coming soon!

Fast-forward stage

Speaker coming soon!

Rescued by insights: How CX analysis drives "Key Life Moments" to top conversion

Accelerate stage

Anthony Cocooza Digital Marketing Manager Contentsquare

15:15

Kristof Gielen - Director Digital Marketing, E-commerce & Hardware

Fast-forward stage

Kristof Gielen Director Digital Marketing, E-commerce & Hardware Telenet

Carmen Aerts - Head of Ecommerce

Accelerate stage

Carmen Aerts Head of Ecommerce Artipoppe

15:35

Networking break

Kanarie Club

Take a break, get to know our partners, mingle with like-minded CX experts and have some fun

16:10

Michael Heinley - Senior Director of Product Management

Fast-forward stage

Michael Heinley Senior Director of Product Management Decathlon

16:30

How to build products people love (and keep coming back to)

Fast-forward stage

Cees Alewijnse Manager Onboarding EMEA North Contentsquare

Sara Billen Senior Data Analyst Datacamp

What does it take to build successful, customer-centric products? We're bringing together great minds like Sara and Cees (more to be confirmed!) to discuss big challenges and opportunities shaping the product field today. From understanding jobs to be done and behavioral science, to mastering stakeholder influence and making data-driven decisions, this session dives into the strategies, insights, and lessons that define great product leadership.

16:50

CX Circle Awards 2025

Fast-forward stage

Jil Maassen DirectorC Customer Success EMEA North & Central Contentsquare

Franziska Schaefer Senior Director Marketing EMEA North & Central Contentsquare

17:15

Dinner, Drinks and Networking 🪩

Kanarie Club

21:00

CX Circle 2025 is a wrap!

Is this event free to attend?

Attendance is free for all digital teams from online brands only. Sorry agencies/tech vendors/freelancers and students.

What is the dress code?

We encourage you to wear whatever you feel most comfortable in. Whether that's a futuristic-themed costume, business casual or your favourite frock, we're in to it.

How do I get to Kanarie Club / de Hallen Studio's? Is there parking?

We recommend traveling to our event by public transport or bike. The easiest route is to navigate to Kanarie Club, which is just a few steps away from tram stops Ten Katestraat, Bilderdijkstraat and Willem de Zwijgerlaan. Cycling from Central Station will take about 13 minutes.

Parking is available for cars (paid) and bikes. More info on parking here.

Do I receive a ticket/ QR code before the event starts?

You will get a QR code to enter the event shortly before the event. If you lost it, please announce yourself at the registration desk, and there will be a badge ready for you.

Fast-forward your CX

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10+ speakers
10 + sessions

300 + attendees

1 Award show

Rave reviews

Speakers