Guide

How to beat the 2025 Benchmarks for Travel & Hospitality

Trends, strategies, and case studies for improving your digital experience

Today’s travelers expect seamless digital experiences before they ever board a plane or check into a hotel. With rising customer expectations and shifting digital behaviors, Travel & Hospitality brands must optimize every step of the online journey. This essential guide, powered by data from 539 travel sites and 7.7 billion sessions, reveals exactly where top brands are winning and how you can too.


Discover how leading travel brands are transforming digital journeys to boost bookings, increase engagement, and drive long-term loyalty.

 

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What's inside

What you’ll learn in this guide:

  • Travel & Hospitality-specific benchmarks: See how your digital experience measures up, with actionable data on traffic, engagement, conversion, and retention
  • Brand success stories: Learn how leading brands like Homair, TUI Cruises, and AccorHotels turn insights into real-world business impact
  • Proven tactics for every stage of the journey: Get practical recommendations to attract visitors, reduce friction, increase bookings, and keep customers coming back

 

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Discover Experience Intelligence

See how Contentsquare can help your team build better digital experiences

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