In-Person Event

DX Connections Frankfurt

From Data to Action: Mastering Experimentation, AI, and Next-Gen Digital CX


calendar-Oct-18-2024-01-35-19-0096-PM Thursday, 10.September 2026

clock-Oct-18-2024-01-35-32-7568-PM 09:00 AM - 1:30 PM CET

map-pin Upper East Site, Schwedlerstraße 8, 60314 Frankfurt 

 
Speakers from:
 
 
//page.contentsquare.com 621-GDX-025

Register Now!

Thank you to our sponsors

DX Connections Frankfurt brings together CX and digital leaders for a morning full of inspiring AI insights, real success stories, and meaningful conversations.

 

What to expect this morning:

• Explore the challenges and possibilities of building great experiences in an AI-powered world. Plus: get exclusive insights into Contentsquare's latest product roadmap releases focusing on AI innovations, including our AI agent Sense. 

 

• Hear directly from peers and customers excelling in digital experience, sharing first-hand success stories and practical use cases

 

• Connect with a community of CX leaders on one of Frankfurt's nicest rooftops in a relaxed atmosphere – with freshly brewed coffee and lunch

[Optional] Client Workshop: Prompting Sense Like a Pro
Learn insider prompting strategies straight from our product experts - and put them into practice on the spot. Please bring your laptop!

 

01 Learn

Learn what's actually working in AI-powered CX, from brands doing it.

02 Do

Get hands-on with the latest Contentsquare product innovations.

03 Connect

Have real conversations with CX peers, swap ideas, and build relationships that last.  

Agenda

09:00
Floor 7 - Wall Street

Registration & breakfast

Grab your badge at the registration desk and enjoy some breakfast and freshly brewed coffee as we get started

09:30
2024-10_Contentsquare-CSQ-Logo_Burgundy
Floor 7 - Wall Street

Opening words by CSQ

Take your seat and tune in as our host welcomes everyone to DX Connections Frankfurt 2026
Leoni Lehmann

Leoni Lehmann

Senior Customer Experience Specialist

 

2024-10_Contentsquare-Wordmark-Logo_Burgundy

09:35
CSQ
Floor 7 - Wall Street

Building great customer experiences in an AI-shaped world

Customer journeys are more complex than ever - spanning digital, conversational, social, and AI-driven touchpoints. We'll explore how brands can turn that complexity into opportunity, and share the latest product updates on Sense, Contentsquare's AI agent.
Hans Van Santvoort

Hans Van Santvoort

Solution Consultant Expert

 

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10:00
rgb_condor_logo_black_2022
Floor 7 - Wall Street

Relaunching with confidence: When experimentation meets behaviour analytics

A major website relaunch is a high-stakes moment for any digital team. Learn how Condor used Contentsquare's AI-powered capabilities to effectively combine experimentation and behaviour analytics to answer different types of product questions and support confident decision-making throughout the transition. Join them to hear how that data-driven mindset has spread across the business, empowering product teams to own their digital experience. 
Lea Mattern

Lea Mattern

CRO / Experimentation Expert

 

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10:15
Floor 7 - Wall Street

☕ Coffee Break

10:45
HYU_Logo_Horizontal_Blue_RGB
Floor 7 - Wall Street

Engineered for speed and quality: how Hyundai turns data complexity into fast decision-making with Contentsquare

Hyundai Motor Europe runs digital experience for millions of visitors across dozens of markets. In this session, discover how the Hyundai team uses Contentsquare to surface friction, blend multi-market behavioural data and embed experience analytics into decisions that drive real progress.
Headshot Mauro

Mauro Faccioni

Digital Experience Manager

 

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11:00
weber grills
Floor 7 - Wall Street

Nobody just buys a grill. They navigate a decision.

Learn how Contentsquare and Dynamic Yield helped Weber turn a complex buying journey into a growth driver. 
Anke Jäger-Koo

Anker Jäger-Koo 

Head of E-Commerce EMEA

 

weber grills

Maria Ryzhikh

Maria Ryzhikh

CRO/UX Manager E-Commerce EMEA

 

weber grills

11:15
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Floor 7 - Wall Street

From user insight to action: How Sky uses Contentsquare and Sense Analyst to accelerate optimization

Anil Gezici from Sky will explain how Sky uses Contentsquare to identify optimization opportunities and better understand experiment results. Using a recent example from Sky, he will demonstrate how behavioral analytics, experimentation and Sense Analyst work together to accelerate decision-making, explore customer behaviour beyond the test outcome, and drive digital optimization 
Anil Gezici SKY

Anil Gezici

Senior Manager Digital Analytics

 

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11:30
Floor 8 - Highline Park Rooftop

🍽 Networking Lunch

Enjoy some lunch and coffee and let the networking begin

12:30
Client club logo - horizontal (6)
Floor 9 - Penthouse

[Optional] Hands-on Workshop: Let Sense do the digging, you do the deciding

Join us for a hands-on Contentsquare workshop designed to help you get more out of Sense Analyst, our AI assistant.

Led by Contentsquare product experts, this session tackles the two questions we hear most: how do you make sure you're working with the right data, and how do you make Sense Analyst a reliable part of your daily workflow? You'll leave with clear answers to both, plus prompting best practices you can use straight away.

This isn't theory. You'll work directly with your own data (bring your laptop!), and leave the workshop with practical insights you can act on right away. You'll also get an early look at our new visualization feature in Sense Analyst, making it even easier to explore and share what you find.

You'll also get the chance to connect with fellow Contentsquare users - share experiences, swap ideas, and head wrap up the day with fresh perspectives and new connections. 
Dennis Tölg

Dennis Tölg

Senior Customer Success Manager

 

2024-10_Contentsquare-Wordmark-Logo_Burgundy

Jonas Bölz

Jonas Bölz

Strategic Consultant

 

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13:30

Event Close

Thank you for joining us. We hope to see you at the next event.

Contentsquare has been an integral part of our digital marketing toolset for years. Whether heat maps, customer journey analytics, or conversion insights-numerous business units use the platform to better understand behavior on our websites and derive real optimizations from it. That's why it was all the more enjoyable to meet many of the people behind the projects in person at the CSQ Club. The program was impressive. Thanks to the Contentsquare team for the invitation and the great organization!

 

-Rahel Faenger, Business Analyst Digital Marketing Tools

 

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Highlights from previous DX Connections

Frequently Asked Questions 

  • No, the event is completley free of charge. All costs including food and drinks on site, are fully covered by Contentsquare.

  • The event is designed for brand employees at the manager level and above. At this time, we're unable to accommodate agencies, tech providers, and similar partners. If you have questions about eligibility, please reach out to us at: salma.salama@contentsquare.com

  • Upon submitting the registration form on this landing page, our team will review your submission shortly and you'll receive a Google Calendar invite as confirmation of your participation.

Upper East Site

Location

Upper East Site Schwedlerstraße 8, 60314 Frankfurt am Main, Germany