We’ve seen it all in the last few months. From big wins to extraordinary challenges, from taming the beasts of personalisation to juggling your experimentation roadmap; ecommerce hasn’t been easy.
Our (free) virtual event is set to celebrate the finest acts of ecommerce and equip you with plenty of advice to become the ringmaster of your site.
Watch our spectacular speakers on the main stage, or visit our virtual big-top tents for curated breakout sessions and interactive workshops!
If you work in ecommerce, analytics, UX, product or optimisation, then this quite simply, is the circus for you.
Join Faith and Elinor on the main stage as they’ll be discussing how New Look’s CRO works best when working closely with the insights team, which provides a testing roadmap closely tied to daily insights. They’ll be providing useful take-aways on the following:
Join Elinor and Faith on the main stage as they’ll be discussing how New Look’s CRO works best when working closely with the insights team, which provides a testing roadmap closely tied to daily insights. They’ll be providing useful take-aways on the following:
Based in London, Jonathan is responsible for driving digital adoption, sales and improving the customer experience for UK brands (HSBC, first direct and M&S). He heads up a team focussed on optimising the end to end customer journey – from offsite consideration through to resulting product fulfilment.
Join Jonathon & Helen from HSBC as they host a special edition of the popular Women in Ecommerce series, a platform focused on discussing issues that women face in ecommerce.
They'll discuss why it makes business sense for women and men to address the gender imbalance. HSBC have taken several steps in closing the gap: from creating job shares, to promoting flexible working and paying attention to language uses in job descriptions, this session will be jam-packed with advice that you can take back to your own organisation.
Helen works as a job share and runs a team who focus on HSBC’s borrowing products, ensuring the best possible digital experience for taking a borrowing product with HSBC and the customers’ onward engagement with that product.
Join Helen & Jonathan from HSBC as they host a special edition of the popular Women in Ecommerce series, a platform focused on discussing issues that women face in ecommerce.
They'll discuss why it makes business sense for women and men to address the gender imbalance. HSBC have taken several steps in closing the gap: from creating job shares, to promoting flexible working and paying attention to language uses in job descriptions, this session will be jam-packed with advice that you can take back to your own organisation.
Bhav is the Product Analytics Lead at Gousto, a subscription based meal kit retailer who are on a mission to become UK's most loved way of eating dinner. In the past, Bhav has managed analytics and optimisation at Moo, PhotoBox, News UK and Ladbrokes. Bhav also runs London’s biggest (and best) conversion rate optimisation, analytics and product meetup called CRAP Talks.
For many companies, sticky customers are a nice problem to have, but they make things difficult from a "conversion rate" perspective. In this session, Bhav will talk through how using conversion rates led to Ghosts at Gousto and how those pesky Ghosts resulted in higher false positives. By the end you'll know how to find out if you too are being haunted by Ghosts and what you can do to make them go away.
With the news that Google’s ranking will take CX into consideration from March 2021, Elise will be sharing her ultimate guide to create show-stopping CX and ensure your website is ready to take on the new google algorithm. How exactly do you define customer happiness? How do you understand the nuances of customer frustration and pinpoint what exactly fosters engagement? And how do you turn all this intelligence into an effective retention strategy and greater customer lifetime value? Elise will be discussing all of this and more!
Nuno is the Optimisation Manager for Tesco Mobile, previously having worked at IKEA and TalkTalk.
Join Nuno on the main stage as he takes part in the Digital Sofa Sessions; the Ask Me Anything for digital teams. Nuno has plenty of useful advice on discovering and testing on different segments for improving performance, so this session will focus on the Power of Segmentation. Be sure to get your questions ready to enter on the stage chat.
How John Lewis Boosted Conversions With AI-Driven Personalisation
Join this session to hear from leading retailer John Lewis about how they leveraged the machine learning and dynamic testing capabilities of Kibo Personalisation, powered by Monetate and Certona. Using Kibo, the retailer made significant improvements across their entire shopping funnel, including chat bot and notifications.
In this session, they will explore how traditional retailers can move beyond constraints with a personalisation program, how end-to-end personalisation drives increasing results and ROI and give actionable tactics you can implement for peak season.
How to keep up with rapid changes in consumer behaviour through experimentation
Join our select group of practitioners for an open and interactive discussion on how consumer trends and insights have evolved over the last 12 months, identifying key learnings for 2020 and beyond. Our speakers from Cancer Research UK and Funding Circle will discuss their experimentation programs, looking at how testing is impacting key business decisions, and how they are grappling with challenges such as setting the right success metrics, getting great ideas for new tests and communicating learnings across the business.
How to keep up with rapid changes in consumer behaviour through experimentation
Join our select group of practitioners for an open and interactive discussion on how consumer trends and insights have evolved over the last 12 months, identifying key learnings for 2020 and beyond. Our speakers from Cancer Research UK and Funding Circle will discuss their experimentation programs, looking at how testing is impacting key business decisions, and how they are grappling with challenges such as setting the right success metrics, getting great ideas for new tests and communicating learnings across the business.
Matt is a UX/UI Designer at Contentsquare. With a background in graphic design and front-end development, his experience ranges from designing and shipping both web and mobile products, to improving the user experience of websites and apps, across different verticals.
Join Matt as he takes you through UX tips and advice from the brands that are getting it right.
Elizabeth comes from a background in consulting and market research, building growth strategies to help companies grow. Prior to Optimizely, Elizabeth was a Senior Consultant at Google, where she worked with Enterprise customers on their global digital strategies in marketing and product. Today she helps companies measure and quantify the value of experimentation and the impact of their work, and she researches the best practices of top performing teams to scale this knowledge to all customers.
How to keep up with rapid changes in consumer behaviour through experimentation
Join our select group of practitioners for an open and interactive discussion on how consumer trends and insights have evolved over the last 12 months, identifying key learnings for 2020 and beyond. Our speakers from Cancer Research UK and Funding Circle will discuss their experimentation programs, looking at how testing is impacting key business decisions, and how they are grappling with challenges such as setting the right success metrics, getting great ideas for new tests and communicating learnings across the business.
With an extensive background in the startup world as well as management consulting, Jil is originally from Germany and has lived and/or worked in 16 countries. She is currently based in Amsterdam and works as a Lead Strategy Consultant with Optimizely's global client base. Through her daily work she facilitates transformation of mindsets, drives cultural shift of leadership & product teams, and encourages replacement of digital guesswork with evidence-based optimization.
How to keep up with rapid changes in consumer behaviour through experimentation
Join our select group of practitioners for an open and interactive discussion on how consumer trends and insights have evolved over the last 12 months, identifying key learnings for 2020 and beyond. Our speakers from Cancer Research UK and Funding Circle will discuss their experimentation programs, looking at how testing is impacting key business decisions, and how they are grappling with challenges such as setting the right success metrics, getting great ideas for new tests and communicating learnings across the business.
She has been an active part in the digital transformation project of Barceló Hotel Group and believes that data fully exploited can be the biggest ally for maximizing the potential of digital marketing and to ultimately increase a company’s revenue through a deeper understanding of its users.
Contentsquare clients only (and for those who are nosy..):
Thirty minutes practical Tool Tips for Terrific Trading during Peak
So many ways to use the tool, so little time.. especially during peak! Join Strategy Consultant Suzanne Smulovitch, Product Specialist Jonathan Morell and Head of CX Elise Cuthbertson for a 30 mins fire session on how to make most out of the tool to ensure the site is working its hardest to trade terrifically!
Contentsquare clients only (and for those who are nosy..):
Thirty minutes practical Tool Tips for Terrific Trading during Peak
So many ways to use the tool, so little time.. especially during peak! Join Strategy Consultant Suzanne Smulovitch, Product Specialist Jonathan Morell and Head of CX Elise Cuthbertson for a 30 mins fire session on how to make most out of the tool to ensure the site is working its hardest to trade terrifically!
For ecommerce and digital
teams only.
We get straight to the point and share actual advice you can apply to your own business.
Visit our big-top virtual tent for interactive breakout sessions where you control the discussion.
Oh go on then, just for you!
Fancy a drink? We’ll be sending
e-vouchers to attendees!
Upon arrival, guests will be welcomed on the Main Stage for the start of the presentations. From 13:50, you will have two options, you can stay on the Main Stage or can explore our Big Top Tent for a selection of interactive sessions. These are in 30 minute blocks, with 2 sessions per act, so you can dip in and out. Choose wisely!
We are all about the online events now.
Join us from the comfort of your home via our immersive event platform Hopin. You can watch our speakers in the main stage area and get chatting with the speakers and other attendees in our virtual breakout sessions.
Attendance is free for ecommerce brands who want to run away to the circus with us (sorry agencies/students/tech vendors/mum).
If selected, you will receive a calendar placeholder within 48 hours and instructions to access our virtual event platform, Hopin.
You’ll be joined by Managers // Heads of // Directors of Ecommerce, Digital, Analytics, UX, Product and Optimisation across a variety of industries. The event is designed so you’ll come away with immediate actions to apply to your business.
By registering for the event, you will receive video recordings of all presentations and sessions. If you've missed a presentation because you're at one of the interactive sessions, you will be able to rewatch it on the platform as soon as it's finished.