We look at four examples of brands getting the most from their acquisition and retention strategy thanks to experience analytics.
The acquisition of new leads and the generation of sales ROI is directly responsible for raising the revenue and growing a business. But with customer acquisition costs skyrocketing and conversion rates stagnating at around 3%, maximizing the effectiveness of your paid traffic acquisition strategy is a must.
Learn how to:
These cases prove that a granular analysis of user experience, coupled with data-driven content improvements, have the power to drastically enhance your acquisition spend and improve retention for greater long-term ROI.
Contentsquare is a digital insights platform that helps businesses understand how and why users are interacting with their app, mobile and websites. We compute billions of touch and mouse movements, and transform this knowledge into profitable actions that increase engagement, reduce operational costs and maximize conversion rates.
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